AI Insights · Timothy · July 2022
Top 5 Social Apps in Switzerland Q2 2022: Unified Platform Performance
Discover the performance trends of the top 5 social apps in Switzerland during Q2 2022, including metrics on weekly downloads, revenue, and active users.
The second quarter of 2022 saw notable trends in the performance of the top 5 social apps in Switzerland on a unified platform, according to Sensor Tower data. Here’s an overview of how each app fared in terms of weekly downloads, revenue, and active users.
TikTok exhibited a steady stream of revenue, peaking at approximately $1.2M in late March. Throughout the quarter, revenue fluctuated, ending June with around $1.1M. Weekly downloads showed a downward trend, starting at 15.5K in late March and tapering off to around 10.3K by the end of June. The app maintained a consistent user base, with active users hovering around 1.1M throughout the quarter.
Bigo Live - Live Streaming App saw varied weekly revenue, starting at $51.7K in late March and experiencing a dip to $26.2K by late June. Weekly downloads remained relatively stable, ranging between 1K and 1.2K. The app's active users fluctuated slightly but stayed around the 10K mark.
LOVOO - Dating App & Chat App had its highest revenue in late June at $37.6K, after starting the quarter at $40.2K. Downloads were consistent, averaging around 1.1K per week. The app's active user count remained stable, with slight variations, ending the quarter with approximately 41K users.
LivU - Live Video Chat experienced a gradual increase in revenue, peaking at $27.8K in the final week of June. Downloads were low but showed a slight increase from 464 in late March to 252 by the end of June. Active users saw a decrease from 2.7K in late March to just under 2K by the end of the quarter.
Grindr - Gay Dating & Chat had a peak revenue of $34.7K in late June, starting the quarter at $22.8K. Weekly downloads remained steady at around 300. Active users showed a slight increase, ending the quarter with approximately 12.6K users.
These insights, provided by Sensor Tower, offer a snapshot of the social app landscape in Switzerland for Q2 2022. For more detailed analytics and trends, visit Sensor Tower.